Insights
Notes from building systems.
Practical guides and decisions from our work in automation, business software and the web.
- 25 Sept 2026Google Workspace automation7 signs your Google Sheet has become a business systemMost spreadsheets start as a list and quietly turn into the system a business runs on. Here are seven signs yours has crossed that line, and what to do about each one.
- 25 Sept 2026Google Workspace automationGoogle Apps Script vs Zapier vs Make: which should run your automation?Three common ways to automate business work, compared honestly: where each one fits, what it costs to run, and the limits you'll hit first.
- 25 Sept 2026Software & webWhat a client portal should include (and what to leave out)A client portal should answer the questions clients would otherwise email you about. Here's what belongs in a first version, what can wait, and the access rules that matter most.
- 25 Sept 2026Software & webHow to redesign a website without losing your Google rankingsA redesign is the most common way businesses lose search traffic they spent years earning. This checklist, based on Google's own guidance, covers the steps that protect it.
- 25 Sept 2026Business process automationAutomating WhatsApp messages the right wayWhatsApp is where many customers actually reply, which makes it tempting to automate. Here's what the official rules allow, how templates and the 24-hour window work, and how to keep your number safe.
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